Every Diwali, Indian companies buy gifts for employees, clients and partners. Jewellery, especially elegant imitation pieces with branded packaging, is an increasingly popular choice. For wholesalers and gifting companies, corporate Diwali orders can be large and predictable.
Who buys
- Companies gifting employees
- Businesses gifting clients and dealers
- Gifting and hamper companies assembling boxes
- Event and wedding planners
Suitable pieces
- Pendant sets (temple, AD or Lakshmi)
- Jhumkas and earrings
- Bangles or bracelets
- Lakshmi coins and pendants (auspicious for Diwali)
- Combined hampers with a jewellery piece and sweets or décor
Branding
Corporate buyers often want their logo on the box or card. Branded packaging requires lead time and has its own minimum quantities. Read packaging options.
We manufacture corporate gift pieces with branded packaging options at 200 pcs per design (400 for earrings and pendants). See private label manufacturing and Diwali stocking.
Quality and consistency
Every recipient gets the same gift, so consistency matters. Approve a sample and check stock on video before dispatch.
Common mistakes
Starting too late. Corporate buyers often decide on gifts only weeks before Diwali, but branded packaging and production need more time. Suppliers who reach corporate buyers early, with samples ready, win the orders.
A sample order
A gifting company might order 800 Lakshmi pendant sets and 600 pairs of temple jhumkas, in two designs, with branded boxes, for delivery to several offices.
Planning a corporate order, step by step
- July to August: decide budget per recipient, number of recipients and any branding.
- August: shortlist designs and request samples.
- Early September: approve samples and confirm the order with an advance.
- September to early October: production and branded packaging.
- October: approval of finished goods, dispatch and delivery to offices.
Corporate Diwali gifts are usually delivered one to two weeks before Diwali, so orders confirmed after mid-September risk missing the date in busy years.
Choosing designs that suit everyone
Corporate gifts go to people of different ages, tastes and outfits, so classic, versatile designs are safer than bold fashion pieces: small AD pendant sets, elegant earrings, bracelets, light temple pendants or Lakshmi coins. Avoid very regional or very heavy designs. Where the recipients include men, consider gifting to their families, or choose unisex items such as small decorative pieces.
GST on corporate gifts
Corporate buyers receive a GST invoice at 3% on imitation jewellery. Whether they can claim input tax credit on gifts depends on GST rules for gifts to employees and customers, which their accountants will advise on. The supplier's job is to provide a clean, correct invoice.
Common corporate order sizes
Corporate orders range from a few dozen gifts for a small firm to several thousand for a large company. Hundreds or thousands of the same piece suit factory production: at Jagruti, MOQ is 200 pcs per design (400 for earrings and pendants), and one or two designs usually cover a corporate order. For very small orders, a gifting company that buys ready stock may be a better route. For large orders, split deliveries by office location, and confirm addresses and delivery windows early.
Presenting to corporate buyers
Corporate buyers decide on samples and presentation. Prepare a small sample kit of three or four designs at different price points, each in its final packaging, with a one-page sheet showing price per unit at different quantities, lead time, branding options and delivery terms. It makes the decision easy for the buyer and their finance team.
Working with your manufacturer for this season
Confirm designs and quantities by early September, so production (about a month for made-to-order designs), approval and transport all fit before your shelves need the stock. Branded packaging and multiple delivery addresses add time. Ask the factory to keep a record of the approved finish and stone colours, so any mid-season re-order matches the first batch.